| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Dubái | 11,8% | 1027 | 9,9% | 102 | |
| Roma | 11,7% | 209 | 9,1% | 19 | |
| Cairo | 10,9% | 168 | 10,7% | 18 | |
| Barcelona | 16,4% | 215 | 10,2% | 22 | |
| Abu Dabi | 8,9% | 101 | 9,9% | 10 | |
| Madrid | 12,8% | 144 | 10,4% | 15 | |
| Budapest | 12,9% | 138 | 10,1% | 14 | |
| Milán | 11,5% | 110 | 10,0% | 11 | |
| Túnez | 9,3% | 69 | 11,6% | 8 | |
| Kuala Lumpur | 11,7% | 84 | 10,7% | 9 | |
| Varsovia | 11,7% | 80 | 8,8% | 7 | |
| Amman | 7,1% | 48 | 12,5% | 6 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Media | Search-to-Quote | 11.3% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |