| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Atenas | 6,6% | 113 | 9,7% | 11 | |
| Dubái | 7,5% | 90 | 10,0% | 9 | |
| Praga | 6,1% | 63 | 11,1% | 7 | |
| Roma | 6,6% | 60 | 11,7% | 7 | |
| Budapest | 7,3% | 66 | 10,6% | 7 | |
| Tiflis | 7,3% | 40 | 10,0% | 4 | |
| Phukett | 10,0% | 47 | 8,5% | 4 | |
| Koh Samui | 7,2% | 31 | 9,7% | 3 | |
| Ganisi | 4,7% | 17 | 11,8% | 2 | |
| Cancún | 6,2% | 21 | 9,5% | 2 | |
| Livigno | 6,1% | 20 | 10,0% | 2 | |
| Milán | 7,9% | 22 | 9,1% | 2 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | ADR | €132 | -50.9% vs prev (€270) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 6.7% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |