DORMANT trip.com CN

63,7
Revenue
€348364
Cancel Rate
40,2%
S2Q
61,7%
avg 21,6%
Q2B
10,0%
avg 10,0%
Cancel
40,2%
avg 28,8%
ADR
€112,5
avg €188,5
Lead Time
23d
avg 22,1d
Rooming
95,1
avg 94,8
Monthly Evolution (6 months)
vs Portfolio Average
Top Destinations by Revenue
LOS Distribution
Search → Quote → Book Funnel by Destination
DestinationSearchesS2Q%QuotesQ2B%Books
Hurghada 73,7% 4773 10,0% 478
Roma 72,3% 1492 9,8% 146
Dubái 61,6% 1243 10,1% 125
Madrid 76,5% 1024 10,0% 102
París 60,4% 782 9,7% 76
Cancún 59,5% 584 9,8% 57
Luxor 81,4% 600 9,8% 59
Milán 85,7% 574 10,3% 59
Sharm El Sheikh 61,8% 348 10,3% 36
Barcelona 75,0% 422 10,0% 42
Buenos Aires 61,0% 307 10,4% 32
Hammamett 58,3% 278 9,7% 27
Active Alerts (2)
PriorityMetricCurrentThresholdAction
Alta Cancel Rate40.2% >30%Review cancellation policies. Consider deposit requirements.
Media ActivityNo recent bookings 0 in 30dReactivation campaign with commission incentive.