| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Barcelona | 6,2% | 134 | 11,2% | 15 | |
| Albufeira | 7,2% | 152 | 9,2% | 14 | |
| Benidorm | 7,5% | 115 | 8,7% | 10 | |
| Costa Adeje | 5,7% | 56 | 12,5% | 7 | |
| Roma | 7,4% | 49 | 10,2% | 5 | |
| Viena | 4,6% | 25 | 12,0% | 3 | |
| Praga | 9,4% | 49 | 8,2% | 4 | |
| Sevilla | 8,0% | 40 | 10,0% | 4 | |
| Milán | 8,7% | 35 | 8,6% | 3 | |
| Funchal | 6,2% | 21 | 9,5% | 2 | |
| Lagos | 5,2% | 17 | 11,8% | 2 | |
| Praia da Rocha | 7,0% | 20 | 10,0% | 2 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Media | Search-to-Quote | 7.1% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |