| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Dubái | 12,5% | 508 | 10,0% | 51 | |
| Las Vegas | 12,7% | 179 | 10,1% | 18 | |
| Sharm El Sheikh | 8,5% | 114 | 10,5% | 12 | |
| Hurghada | 16,5% | 203 | 9,4% | 19 | |
| Viena | 9,6% | 97 | 10,3% | 10 | |
| Roma | 12,6% | 112 | 9,8% | 11 | |
| Nueva York | 17,7% | 111 | 8,1% | 9 | |
| Barcelona | 14,2% | 85 | 10,6% | 9 | |
| París | 18,6% | 102 | 9,8% | 10 | |
| Madrid | 19,7% | 107 | 9,3% | 10 | |
| Cartagena de Indias | 8,9% | 47 | 10,6% | 5 | |
| Cancún | 14,8% | 77 | 10,4% | 8 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Media | Search-to-Quote | 11.4% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |
| Media | Cancel Rate | 34.6% | >30% | Review cancellation policies. Consider deposit requirements. |