| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Río Janeiro | 11,6% | 243 | 9,9% | 24 | |
| Bávaro | 8,6% | 120 | 10,8% | 13 | |
| Maceió | 11,7% | 133 | 9,8% | 13 | |
| Buzios | 14,0% | 143 | 9,1% | 13 | |
| Ciudad de Panamá | 10,7% | 108 | 11,1% | 12 | |
| Cancún | 7,4% | 61 | 9,8% | 6 | |
| Santiago | 8,0% | 58 | 12,1% | 7 | |
| Balneario De Camboriu | 8,9% | 64 | 9,4% | 6 | |
| Cartagena de Indias | 8,8% | 63 | 9,5% | 6 | |
| Nueva York | 11,9% | 72 | 9,7% | 7 | |
| Buenos Aires | 14,7% | 86 | 9,3% | 8 | |
| Cabo Frio | 8,5% | 48 | 10,4% | 5 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | Cancel Rate | 35.4% | +9.2pp vs prev | Urgent meeting. Analyze cancellation reasons and review SLA. |
| Media | Search-to-Quote | 10.2% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |