| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Buenos Aires | 10,8% | 110 | 10,0% | 11 | |
| Orlando | 8,0% | 58 | 10,3% | 6 | |
| Dubái | 6,4% | 40 | 10,0% | 4 | |
| Santiago | 6,4% | 38 | 10,5% | 4 | |
| La Habana | 10,1% | 57 | 8,8% | 5 | |
| Lisboa | 7,2% | 39 | 10,3% | 4 | |
| Carvoeiro | 10,7% | 50 | 10,0% | 5 | |
| París | 7,4% | 34 | 11,8% | 4 | |
| Mendoza | 6,9% | 30 | 10,0% | 3 | |
| San Andréss | 6,5% | 20 | 10,0% | 2 | |
| Soldeu | 6,5% | 20 | 10,0% | 2 | |
| Villa La Angostura | 12,5% | 34 | 8,8% | 3 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | ADR | €254 | -31.6% vs prev (€372) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 8.3% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |
| Media | Cancel Rate | 33.8% | >30% | Review cancellation policies. Consider deposit requirements. |