| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Roma | 9,6% | 295 | 10,5% | 31 | |
| Atenas | 9,4% | 263 | 10,3% | 27 | |
| Budapest | 8,9% | 226 | 9,7% | 22 | |
| Tiflis | 7,0% | 140 | 10,7% | 15 | |
| Praga | 8,5% | 162 | 9,9% | 16 | |
| Bucarest | 7,4% | 91 | 11,0% | 10 | |
| Vilna | 10,4% | 127 | 9,4% | 12 | |
| Venecia | 8,6% | 96 | 9,4% | 9 | |
| Sofía | 7,7% | 58 | 10,3% | 6 | |
| Varsovia | 8,9% | 62 | 11,3% | 7 | |
| Viena | 9,9% | 67 | 10,4% | 7 | |
| Cracovia | 7,1% | 40 | 10,0% | 4 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | Cancel Rate | 16.2% | +8.5pp vs prev | Urgent meeting. Analyze cancellation reasons and review SLA. |
| Alta | ADR | €98 | -12.0% vs prev (€111) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 9.1% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |