| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| La Habana | 6,6% | 99 | 10,1% | 10 | |
| Atenas | 7,7% | 66 | 9,1% | 6 | |
| Cracovia | 5,3% | 27 | 11,1% | 3 | |
| Río Janeiro | 8,5% | 42 | 9,5% | 4 | |
| Dubái | 5,7% | 28 | 10,7% | 3 | |
| Londres | 9,4% | 45 | 8,9% | 4 | |
| Barcelona | 6,5% | 30 | 10,0% | 3 | |
| París | 7,6% | 29 | 10,3% | 3 | |
| Bucarest | 9,4% | 30 | 10,0% | 3 | |
| Oporto | 6,7% | 20 | 10,0% | 2 | |
| Spata | 6,8% | 20 | 10,0% | 2 | |
| Lyon | 5,7% | 15 | 13,3% | 2 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | ADR | €132 | -41.9% vs prev (€227) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 7.1% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |