| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Roma | 6,5% | 50 | 10,0% | 5 | |
| Sao Paulo | 6,5% | 49 | 10,2% | 5 | |
| Cancún | 14,0% | 98 | 10,2% | 10 | |
| Bangkokk | 6,5% | 42 | 9,5% | 4 | |
| Nueva York | 7,2% | 42 | 9,5% | 4 | |
| Dubái | 7,6% | 33 | 9,1% | 3 | |
| Kuala Lumpur | 6,9% | 30 | 10,0% | 3 | |
| Thousand Oaks - Ca | 7,0% | 30 | 10,0% | 3 | |
| Volcano National Park | 16,5% | 70 | 10,0% | 7 | |
| Orlando | 8,6% | 33 | 9,1% | 3 | |
| Río Janeiro | 11,3% | 39 | 10,3% | 4 | |
| Andorra la Vella - Escaldes | 5,6% | 18 | 11,1% | 2 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | ADR | €87 | -48.8% vs prev (€171) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 8.7% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |