| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Nueva York | 12,9% | 187 | 9,6% | 18 | |
| Budapest | 17,0% | 210 | 9,0% | 19 | |
| Roma | 20,1% | 241 | 10,4% | 25 | |
| Barcelona | 13,1% | 144 | 11,1% | 16 | |
| Viena | 19,3% | 202 | 10,4% | 21 | |
| Dubái | 15,0% | 131 | 10,7% | 14 | |
| Sharm El Sheikh | 15,3% | 116 | 8,6% | 10 | |
| Praga | 17,3% | 130 | 9,2% | 12 | |
| París | 25,0% | 173 | 9,8% | 17 | |
| Londres | 22,4% | 143 | 9,8% | 14 | |
| Tirana | 11,1% | 69 | 10,1% | 7 | |
| Lisboa | 11,4% | 71 | 9,9% | 7 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | ADR | €134 | -19.3% vs prev (€166) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 7.9% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |