| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Bávaro | 8,9% | 155 | 9,7% | 15 | |
| Madrid | 17,1% | 249 | 9,6% | 24 | |
| Río Janeiro | 8,7% | 106 | 11,3% | 12 | |
| Cancún | 6,8% | 72 | 9,7% | 7 | |
| Roma | 7,7% | 77 | 11,7% | 9 | |
| Cabo Frio | 7,6% | 55 | 9,1% | 5 | |
| Playa del Carmen | 8,5% | 58 | 10,3% | 6 | |
| Cartagena de Indias | 10,3% | 65 | 9,2% | 6 | |
| Buzios | 9,2% | 50 | 10,0% | 5 | |
| Santiago | 7,6% | 37 | 10,8% | 4 | |
| Maceió | 5,3% | 26 | 11,5% | 3 | |
| Sevilla | 6,3% | 24 | 12,5% | 3 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Media | Search-to-Quote | 6.2% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |