| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Sharm El Sheikh | 8,2% | 163 | 9,8% | 16 | |
| Budapest | 8,9% | 111 | 9,9% | 11 | |
| Cracovia | 9,1% | 105 | 10,5% | 11 | |
| Hurghada | 8,7% | 80 | 10,0% | 8 | |
| Praga | 6,9% | 56 | 8,9% | 5 | |
| Fuengirola | 6,0% | 35 | 11,4% | 4 | |
| Benidorm | 6,7% | 37 | 10,8% | 4 | |
| Albufeira | 8,0% | 33 | 9,1% | 3 | |
| Torremolinos | 9,1% | 35 | 8,6% | 3 | |
| Oporto | 5,9% | 18 | 11,1% | 2 | |
| Sevilla | 7,3% | 21 | 9,5% | 2 | |
| Viena | 10,1% | 24 | 8,3% | 2 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | Cancel Rate | 12.0% | +12.0pp vs prev | Urgent meeting. Analyze cancellation reasons and review SLA. |
| Media | Search-to-Quote | 8.1% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |