| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Milán | 6,7% | 68 | 10,3% | 7 | |
| Bolonia | 12,4% | 87 | 9,2% | 8 | |
| Roma | 7,9% | 42 | 9,5% | 4 | |
| Bari | 13,1% | 60 | 10,0% | 6 | |
| Módena | 6,3% | 20 | 10,0% | 2 | |
| Madrid | 7,0% | 20 | 10,0% | 2 | |
| Barcelona | 7,1% | 20 | 10,0% | 2 | |
| EE.UU. | 7,3% | 20 | 10,0% | 2 | |
| Formigine | 8,5% | 21 | 9,5% | 2 | |
| Pomezia | 3,1% | 6 | 16,7% | 1 | |
| Cagliari | 10,4% | 19 | 10,5% | 2 | |
| Ragusa | 6,3% | 11 | 9,1% | 1 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | Cancel Rate | 12.5% | +8.4pp vs prev | Urgent meeting. Analyze cancellation reasons and review SLA. |
| Alta | ADR | €63 | -27.4% vs prev (€87) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 7.3% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |