DORMANT Zumata US

71,8
Revenue
€1351
Cancel Rate
16,7%
S2Q
14,0%
avg 4,5%
Q2B
10,0%
avg 3,3%
Cancel
16,7%
avg 2,7%
ADR
€90,0
avg €65,1
Lead Time
49d
avg 21,3d
Rooming
91,7
avg 98,7
Monthly Evolution (6 months)
vs Portfolio Average
Top Destinations by Revenue
LOS Distribution
Search → Quote → Book Funnel by Destination
DestinationSearchesS2Q%QuotesQ2B%Books
Las Vegas 34,4% 894 10,1% 90
Dubái 30,8% 747 10,3% 77
Roma 29,2% 449 10,0% 45
Nueva York 36,9% 550 9,6% 53
Miami 31,9% 383 9,9% 38
Orlando 37,0% 343 10,2% 35
Toronto 32,7% 217 9,7% 21
Cancún 42,1% 278 8,6% 24
Fort Lauderdale - Fl 46,8% 293 9,9% 29
Berlín 36,1% 212 10,4% 22
Londres 43,2% 247 8,9% 22
Atlantic City - Nj 25,8% 141 10,6% 15
Active Alerts (3)
PriorityMetricCurrentThresholdAction
Alta ADR€90 -31.5% vs prev (€131)Possible competitor substitution. Review rate parity.
Media Search-to-Quote14.0% <15%Lost opportunity. Review catalogue and pricing for this client.
Media ActivityNo recent bookings 0 in 30dReactivation campaign with commission incentive.