| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Budapest | 7,1% | 56 | 10,7% | 6 | |
| Nápoles | 7,8% | 37 | 10,8% | 4 | |
| Ámsterdam | 5,9% | 27 | 11,1% | 3 | |
| Roma | 9,3% | 41 | 9,8% | 4 | |
| Hurghada | 13,1% | 53 | 9,4% | 5 | |
| Milán | 5,8% | 23 | 13,0% | 3 | |
| Belle Mare | 12,0% | 47 | 10,6% | 5 | |
| Disneyland Resort Paris | 5,2% | 17 | 11,8% | 2 | |
| Barcelona | 11,9% | 37 | 10,8% | 4 | |
| Bucarest | 12,0% | 33 | 9,1% | 3 | |
| Bratislava | 8,7% | 22 | 9,1% | 2 | |
| Isola delle Femmine | 8,9% | 19 | 10,5% | 2 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | Cancel Rate | 27.3% | +6.4pp vs prev | Urgent meeting. Analyze cancellation reasons and review SLA. |
| Alta | ADR | €88 | -44.4% vs prev (€158) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 8.8% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |