| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Roma | 6,6% | 39 | 10,3% | 4 | |
| Dubái | 7,0% | 37 | 10,8% | 4 | |
| Madrid | 6,0% | 22 | 9,1% | 2 | |
| Ushuaia | 5,1% | 18 | 11,1% | 2 | |
| Uthurumaafaru | 7,2% | 20 | 10,0% | 2 | |
| Sharm El Sheikh | 8,4% | 23 | 8,7% | 2 | |
| Auckland | 6,2% | 17 | 11,8% | 2 | |
| Phukett | 6,4% | 17 | 11,8% | 2 | |
| Italia | 6,5% | 17 | 11,8% | 2 | |
| Londres | 7,5% | 19 | 10,5% | 2 | |
| Sydney | 8,3% | 20 | 10,0% | 2 | |
| Florencia | 9,6% | 22 | 9,1% | 2 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | Cancel Rate | 25.8% | +6.5pp vs prev | Urgent meeting. Analyze cancellation reasons and review SLA. |
| Alta | ADR | €133 | -61.8% vs prev (€349) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 8.1% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |