DORMANT Million Destination AE

65,5
Revenue
€36526
Cancel Rate
51,9%
S2Q
10,4%
avg 25,1%
Q2B
10,0%
avg 10,0%
Cancel
51,9%
avg 30,0%
ADR
€487,0
avg €187,9
Lead Time
39d
avg 26,1d
Rooming
95,2
avg 94,9
Monthly Evolution (6 months)
vs Portfolio Average
Top Destinations by Revenue
LOS Distribution
Search → Quote → Book Funnel by Destination
DestinationSearchesS2Q%QuotesQ2B%Books
Osaka 13,6% 177 9,6% 17
París 9,7% 103 10,7% 11
Niza 6,6% 35 11,4% 4
Roma 17,1% 89 9,0% 8
Dubái 8,8% 46 10,9% 5
Atenas 7,1% 20 10,0% 2
Málaga 7,3% 13 7,7% 1
Nueva Delhi 6,3% 10 10,0% 1
Praga 6,5% 10 10,0% 1
Phukett 6,8% 10 10,0% 1
Szeged 5,1% 7 14,3% 1
Active Alerts (3)
PriorityMetricCurrentThresholdAction
Alta Cancel Rate51.9% +51.9pp vs prevUrgent meeting. Analyze cancellation reasons and review SLA.
Media Search-to-Quote10.4% <15%Lost opportunity. Review catalogue and pricing for this client.
Media ActivityNo recent bookings 0 in 30dReactivation campaign with commission incentive.