| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Dubái | 11,6% | 201 | 10,0% | 20 | |
| Hurghada | 9,6% | 142 | 9,9% | 14 | |
| Montego Bay | 8,2% | 77 | 10,4% | 8 | |
| La Habana | 13,3% | 124 | 9,7% | 12 | |
| Cancún | 7,4% | 48 | 8,3% | 4 | |
| La Haya | 6,9% | 40 | 10,0% | 4 | |
| Albufeira | 11,2% | 52 | 9,6% | 5 | |
| Barcelona | 10,2% | 47 | 10,6% | 5 | |
| Estambul | 6,6% | 25 | 16,0% | 4 | |
| París | 6,0% | 21 | 9,5% | 2 | |
| Milán | 8,1% | 27 | 11,1% | 3 | |
| Roma | 12,4% | 41 | 12,2% | 5 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | Cancel Rate | 55.2% | +18.0pp vs prev | Urgent meeting. Analyze cancellation reasons and review SLA. |
| Media | Search-to-Quote | 7.5% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |