| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Dubái | 8,2% | 39 | 10,3% | 4 | |
| Kyoto | 7,8% | 37 | 10,8% | 4 | |
| Lusail | 8,9% | 42 | 9,5% | 4 | |
| Nueva York | 6,6% | 31 | 9,7% | 3 | |
| Londres | 26,1% | 116 | 9,5% | 11 | |
| Sao Paulo | 15,5% | 68 | 10,3% | 7 | |
| Barcelona | 13,8% | 53 | 9,4% | 5 | |
| Muharraq | 5,0% | 19 | 10,5% | 2 | |
| Doha | 7,6% | 28 | 10,7% | 3 | |
| Túnez | 5,0% | 17 | 11,8% | 2 | |
| Nungwi | 6,2% | 20 | 10,0% | 2 | |
| Bruselas | 6,3% | 20 | 10,0% | 2 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | ADR | €493 | -19.4% vs prev (€612) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 7.2% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |