| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Dubái | 24,6% | 5581 | 10,0% | 559 | |
| Abu Dabi | 19,9% | 533 | 10,3% | 55 | |
| Moscú | 24,4% | 411 | 9,0% | 37 | |
| Bangkokk | 20,7% | 237 | 10,1% | 24 | |
| Pattaya | 26,4% | 288 | 10,4% | 30 | |
| Nong Thale | 15,0% | 115 | 10,4% | 12 | |
| Helsinki | 32,4% | 200 | 11,0% | 22 | |
| Milán | 26,7% | 138 | 10,1% | 14 | |
| Phukett | 23,4% | 117 | 9,4% | 11 | |
| Kuah | 16,2% | 63 | 9,5% | 6 | |
| Mascate | 26,6% | 101 | 9,9% | 10 | |
| Lucknow | 23,7% | 89 | 10,1% | 9 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | ADR | €24 | -83.4% vs prev (€141) | Possible competitor substitution. Review rate parity. |
| Media | Search-to-Quote | 6.5% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |