| Destination | Searches | S2Q% | Quotes | Q2B% | Books |
|---|---|---|---|---|---|
| Sharm El Sheikh | 8,6% | 242 | 9,9% | 24 | |
| Hurghada | 9,5% | 222 | 9,9% | 22 | |
| Marrakech | 8,0% | 164 | 10,4% | 17 | |
| Benidorm | 12,5% | 91 | 9,9% | 9 | |
| Agadir | 6,9% | 46 | 8,7% | 4 | |
| Caniçal | 7,0% | 31 | 9,7% | 3 | |
| Corralejo | 12,5% | 52 | 9,6% | 5 | |
| Cracovia | 9,4% | 34 | 8,8% | 3 | |
| Lisboa | 5,9% | 19 | 10,5% | 2 | |
| Costa Teguise | 7,2% | 22 | 9,1% | 2 | |
| Torremolinos | 9,8% | 28 | 10,7% | 3 | |
| Roma | 6,2% | 17 | 11,8% | 2 |
| Priority | Metric | Current | Threshold | Action |
|---|---|---|---|---|
| Alta | Cancel Rate | 8.7% | +8.7pp vs prev | Urgent meeting. Analyze cancellation reasons and review SLA. |
| Media | Search-to-Quote | 8.5% | <15% | Lost opportunity. Review catalogue and pricing for this client. |
| Media | Activity | No recent bookings | 0 in 30d | Reactivation campaign with commission incentive. |